Pricing model: Usage based subscriptions (Hybrid)

Value metrics: Total number of video minutes (as credits)

HeyGen is a next-gen generative AI video platform with customizable AI avatars, right from your browser. Their pricing is directly based on consumption of credits where 1 credit = 1 minute video. You can see in the below video, Sajed and Adhitya configuring their pricing model in Togai before the song Last Christmas ends.